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a) Strategic Recommendations b) Path Forward
2) Market Overview a) Market size, growth, and economic outlook b) Industry segments - total sales and unit volume by segment and sub-segments c) Market trends and drivers d) Technology trends and developments e) Listing of principal market players i) OE’s ii) Suppliers iii) Users iv) Channel Players f) Annual production and sales of OEs in segment
3) Competitive Environment a) Head-to-head competitive analysis b) Detailed player profiles i) Headquarter Location ii) Management iii) Financial Highlights iv) Corporate Overview v) Divisions/Business Units vi) Business Unit Revenues vii) Product Lines viii) Competitors ix) Markets served x) Geographic regions xi) General News Analysis xii) New Developments xiii) New Products xiv) New Technologies xv) New Plants xvi) JVs or other Partnerships xvii) Strategic Moves and Strategies xviii) Financial Statement Review (AR. 10K) xix) In-depth Financial Analysis (2) xx) Channels to market
4) Analysis to identify: a) A list of potential sales channel partners. b) A list of potential end-users. c) Opportunity mapping d) Excel database of potential new customers.
5) Conduct Personal Telephone Interviews a) Identify key purchase factors. b) Identify preferred sales and support channels. c) Identify principal market drivers and trends. d) Pricing trends. e) Suppliers to manufacturers. f) Others to be determined.
6) Miscellaneous Items a) Publication List with editors' names b) Industry Trade shows c) Industry Associates d) Industry Trade Publications
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